What is the monthly fee for The Standardx franchise under the "Express"/Pre-Opening tier?

According to The Standardx's 2025 Franchise Disclosure Document, the monthly fee for the "Express"/Pre-Opening tier is $5,050. This tier is designed for franchisees with an annual lead volume target of less than 250 and an annual corporate negotiation room nights target of less than 2,500.

This fee structure indicates that The Standardx charges a substantial monthly fee even during the pre-opening phase. This could be due to the services and support provided by the franchisor to help new franchisees establish their hotels. It is important to note that this fee is applicable during the pre-opening phase, which means franchisees will need to factor this cost into their initial investment and operating budget.

Prospective franchisees should carefully evaluate whether the services and support provided during the pre-opening phase justify the $5,050 monthly fee. They should also inquire about the specific services included in this tier and how they will contribute to the successful launch of their The Standardx hotel. Understanding the value proposition of this fee is crucial for making an informed investment decision.

It is also worth noting that there are different tier levels with varying monthly fees based on lead volume and corporate negotiation room nights targets. Franchisees should consider their potential business volume and choose the tier that best aligns with their anticipated performance to optimize their monthly fee expenses.