If converting an existing hotel, what must The Standardx franchisee do to renovate the Hotel?
The_Standardx Franchise · 2025 FDDAnswer from 2025 FDD Document
that we do not approve. We and you will not sign a Franchise Agreement until you have located and we have approved the Hotel's site. If you are converting an existing hotel from another brand to the Hotel System, we will inspect the hotel and prepare a PIP to provide details on our upgrade requirements. Each Comfort Letter Party must sign a comfort letter or similar agreement that we reasonably specify. (Sections 2.1 and 2.7 of Franchise Agreement)
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- Communicate our then current specifications and requirements for designing and developing a Brand Hotel, including the Design and Construction Standards. We will provide a briefing virtually, at our headquarters, or at another location we designate, to acquaint your managing owner or senior operations officer with our building process and support structure. If you are constructing a new Hotel at the site, you must design and construct the Hotel according to our Design and Construction Standards and Hotel System, and we and/or Hyatt Corporation will provide technical and design assistance related to the Hotel's development. If you are converting an existing hotel from another brand to the Hotel System, you must renovate the Hotel according to the PIP, which may reference some or all of our Design and Construction Standards and the Hotel System. The PIP is attached to the Franchise Agreement when we and you sign it. You may not
make any material changes to plans set forth in the PIP (including any changes to any structural or life safety equipment or systems, the number and/or type of guest rooms or common areas, or any architectural features), without our prior written consent, which we will not unreasonably withhold. We and our affiliates may operate, and authorize others to operate, Brand Hotels within or outside the United States providing additional, fewer and/or different amenities and services to guests than the Hotel provides, or that otherwise operate in a manner that is substantially different from the manner in which the Hotel operates.
Source: Item 11 — Franchisor's Assistance, Advertising, Computer Systems, and Training (FDD pages 48–64)
What This Means (2025 FDD)
According to The Standardx's 2025 Franchise Disclosure Document, a franchisee converting an existing hotel to The Standardx brand must renovate the hotel according to a Property Improvement Plan (PIP). The PIP, which details The Standardx's upgrade requirements, is attached to the Franchise Agreement when both parties sign. The PIP may reference some or all of The Standardx's Design and Construction Standards and the Hotel System standards.
Prior to the renovation, The Standardx will inspect the existing hotel and prepare the PIP. The franchisee is required to renovate the hotel according to this PIP. Furthermore, the franchisee must submit renovation plans for the conversion of an existing structure to The Standardx for approval. These plans must comply with The Standardx's Design and Construction Standards, the Hotel System, and System Standards.
The franchisee must prepare and submit these plans to The Standardx for approval and make any changes as specified by The Standardx. Construction or remodeling cannot begin until The Standardx approves the plans. Moreover, once the plans are approved, the franchisee cannot make changes without prior approval from The Standardx, especially changes to structural or life safety equipment or systems, the number or type of guest rooms or common areas, or any architectural features.