Who is the approved supplier of Lodging Link for Surestay Hotel By Best Western?
Surestay_Hotel_By_Best_Western Franchise · 2025 FDDAnswer from 2025 FDD Document
You are also currently required to purchase Lodging Link, a product offered by Comtrol Corporation that provides connectivity and integration of the PMS into other guest and hotel service systems (e.g. Call Accounting, PBX, in-room entertainment, Key Card, etc.). We, AutoClerk and Comtrol Corporation are the only approved suppliers of certain PMS-related installation, maintenance and licensing, and you will be required to make payments to us/AutoClerk for those services. We are also the only approved supplier of distribution system photographs that must be taken of your Hotel and certain other distribution services disclosed in Item 6.
Source: Item 8 — RESTRICTIONS ON SOURCES OF PRODUCTS AND SERVICES (FDD pages 48–51)
What This Means (2025 FDD)
According to Surestay Hotel By Best Western's 2025 Franchise Disclosure Document, franchisees are required to purchase Lodging Link, a product that provides connectivity and integration of the PMS into other guest and hotel service systems. The approved supplier of Lodging Link is Comtrol Corporation.
In addition to Comtrol Corporation, Surestay Hotel By Best Western, along with its affiliate AutoClerk, are the only approved suppliers of certain PMS-related installation, maintenance, and licensing. Franchisees are required to make payments to Surestay Hotel By Best Western and/or AutoClerk for these services.
Surestay Hotel By Best Western also requires franchisees to use its affiliate, AutoClerk Cloud PMS, as the System's PMS. When franchisees obtain the required PMS, they will also receive the GMS (Guest Management System). If a property has a waiver from the requirement to use the System's required PMS, the franchisee must still obtain the GMS and pay all associated fees. Surestay Hotel By Best Western is also the only approved supplier of distribution system photographs that must be taken of the franchisee's hotel and certain other distribution services.