What is the registration date for the 'SPRINGHILL' trademark owned by Springhill Suites By Marriott?

According to Springhill Suites By Marriott's 2025 Franchise Disclosure Document, the trademark 'SPRINGHILL' was registered on January 13, 2009, with the United States Patent and Trademark Office. This registration provides Springhill Suites By Marriott with legal rights and protections for the use of this trademark. As a franchisee, you are granted the right to operate a hotel under the 'SpringHill Suites by Marriott' name, subject to compliance with their standards and the use of other trademarks designated by them. These trademarks encompass trade names, service marks, logos, and other symbols, whether registered or unregistered, used to identify your hotel.

It is important to note that franchisees must use the designated name for their hotel and cannot use 'SpringHill,' 'SpringHill Suites,' or 'Marriott,' or any confusingly similar mark in their corporate or trade name, email address, domain name, or other electronic identifiers. Unauthorized use of these trademarks can result in a fee of $100 per day for each violation, and Springhill Suites By Marriott may limit access to reservation and distribution channels.

Springhill Suites By Marriott retains control over the defense and settlement of any claims involving their trademarks. Franchisees are required to notify Springhill Suites By Marriott promptly of any infringement or challenges to the use of the trademarks and must cooperate fully in any related legal matters. If the franchisee complies with the franchise agreement, Springhill Suites By Marriott will indemnify them against third-party claims that their authorized use of the trademarks infringes upon the rights of another party. However, this indemnification is contingent upon the franchisee providing immediate written notice of any claim and cooperating fully with Springhill Suites By Marriott in defending or settling the claim. Springhill Suites By Marriott is not obligated to indemnify or defend the franchisee if they are in default under the franchise agreement or if the claim is based on an unauthorized use of the trademark.