What is Marriott responsible for organizing and staffing for the Springhill Suites By Marriott Programs?
Springhill_Suites_By_Marriott Franchise · 2025 FDDAnswer from 2025 FDD Document
To accomplish this objective, Local Catering Multi Hotel Sales Team will provide services that include the following:
- Lead refer opportunities from sales area to sales area to ensure opportunities are developed for hotels across the Market.
- Provide active follow up on business opportunities to close those that meet Hotel strategy.
- Work with property Sales leadership to implement direct sales strategies that address market conditions and customer requirements.
- Provide proposals to potential customers and negotiate and draft customer contracts based upon preapproved pricing authorization provided to Marriott by Hotel.
- Build and maintain a positive communication link between the Hotel and sales organization in order to keep Hotel leadership effectively informed of market trends and conditions, competitive information and customer needs to help the Hotel best capitalize on the demand available in the Market.
Source: Item 17 — , "Renewal, Termination, Transfer, and Dispute Resolution," is amended by the addition of the following paragraph(s) at the conclusion of the Item: (FDD pages 285–553)
What This Means (2025 FDD)
According to the 2025 Springhill Suites By Marriott Franchise Disclosure Document, Marriott, through its Local Catering Multi Hotel Sales Team, provides services to support the hotels. These services include lead referrals across sales areas to develop opportunities for hotels within the market. The team also actively follows up on business opportunities to close deals that align with the hotel's strategy.
Furthermore, Marriott's team collaborates with the property's sales leadership to implement direct sales strategies that address both market conditions and customer requirements. They are responsible for providing proposals to potential customers and negotiating and drafting contracts based on preapproved pricing authorization given to Marriott by the hotel.
Finally, Marriott's team builds and maintains communication between the hotel and the sales organization. This ensures that hotel leadership is well-informed about market trends, competitive information, and customer needs. This helps the hotel to effectively capitalize on the demand available in the market.