How must Sonesta Simply Suites franchisees provide prices and rates for the Central Reservation System?

According to the 2025 Sonesta Simply Suites Franchise Disclosure Document, franchisees must maintain rates and inventory in the Central Reservation System on a rolling 12-month basis. If a franchisee fails to do so, Sonesta Simply Suites will provide a written notice giving them seven days to comply. If the franchisee fails to comply after the notice, Sonesta Simply Suites will extend the rates on the franchisee's behalf.

Upon the first written notice for failing to maintain rates and inventory, the franchisee must pay Sonesta Simply Suites a fee of $250, which is subject to Fee Adjustments. For repeated occurrences requiring additional notices, Sonesta Simply Suites may charge additional fees.

This policy ensures that the Central Reservation System remains up-to-date with accurate pricing and availability, which is crucial for attracting and accommodating guests. The fees associated with non-compliance incentivize franchisees to maintain their system information, while the franchisor's ability to extend rates ensures that the system remains functional even if a franchisee fails to update it promptly. This is a fairly standard practice in the hotel franchising industry, as it ensures brand consistency and accurate information across all properties.