What was the total number of Sonesta Select Sonesta Essential outlets at the start of 2022?
Sonesta_Select_Sonesta_Essential Franchise · 2025 FDDAnswer from 2025 FDD Document
| State | Year | Outlets at Start of Year | Outlets Opened | Outlets Reacquired From Franchisee | Outlets Closed | Outlets Sold to Franchisee | Outlets at End of the Year |
|---|---|---|---|---|---|---|---|
| 2022 | 0 | 0 | 0 | 0 | 0 | 0 |
Source: Item 20 — **OUTLETS AND FRANCHISEE INFORMATION (FDD pages 75–84)
What This Means (2025 FDD)
According to Sonesta Select Sonesta Essential's 2025 Franchise Disclosure Document, the number of outlets at the start of 2022 was zero. This is according to the systemwide outlet summary table which covers the years 2022 to 2024. The table provides a breakdown of outlet statistics, including the number of outlets at the beginning of each year, outlets opened, reacquired, closed, and sold, ultimately showing the number of outlets at the end of each year.
For a prospective franchisee, this data indicates that Sonesta Select Sonesta Essential was a relatively new franchise system as of 2022. The absence of any outlets at the start of that year suggests that the brand may have been in its initial stages of development or undergoing a significant restructuring. This could present both opportunities and risks for new franchisees.
On one hand, joining a nascent franchise system might allow for greater influence in shaping the brand's direction and establishing a strong presence in untapped markets. On the other hand, it also carries the risk associated with unproven business models and the potential for slower growth compared to more established franchises. It is important to note that while the total number of outlets at the start of 2022 was zero, the table also shows the changes in outlet numbers over the following years, which could indicate growth or contraction.
Prospective franchisees should further investigate the reasons behind the initial lack of outlets and the subsequent changes in outlet numbers to gain a comprehensive understanding of the franchise's trajectory and potential for success. They should also consider the support and resources provided by Sonesta Select Sonesta Essential to new franchisees, as these factors can play a crucial role in navigating the challenges of a developing franchise system.