After termination of a Remax agreement, what must a contractor do to distinguish their business from Remax?
Remax Franchise · 2025 FDDAnswer from 2025 FDD Document
- B. RE/MAX Marks and Related Identifiers. Following termination or expiration of this Agreement without Renewal or of Contractor's affiliation with the RE/MAX Network upon any other event, in connection with any business thereafter carried on by Contractor, Contractor will:
- (1) immediately and clearly distinguish Contractor's business from RE/MAX and the RE/MAX System so as to avoid any possibility of confusion to the public, and not directly or indirectly at any time identify or hold Contractor out as being or as having been affiliated with Broker, Franchisor/Regional or the RE/MAX Network;
- (2) immediately cease use of the RE/MAX Marks, including removing,, erasing, or obliterating the RE/MAX Marks from Contractor's letterhead, stationery, printed matter, advertising, web sites and web pages (including without limitation, in visual content, hyperlinks, source code, meta tags, and third-party directory listings), software applications, social media services and other materials as well as all words and
designations indicating that you are or were associated or affiliated with Broker, Franchisor/Regional or the RE/MAX Network;
- (3) unless you have affiliated with another RE/MAX office, immediately notify Contractor's state real estate commission, any professional organizations that Contractor belongs to, and Contractor's clients that Contractor is no longer affiliated with the RE/MAX Network;
Source: Item 22 — Contracts (FDD pages 108–334)
What This Means (2025 FDD)
According to the 2025 Remax Franchise Disclosure Document, after the termination or expiration of the agreement, a contractor must take specific steps to differentiate their business from Remax. The contractor must immediately and clearly distinguish their business from Remax and the Remax System to avoid any public confusion. They cannot directly or indirectly represent themselves as being or having been affiliated with the Broker, Franchisor/Regional, or the Remax Network.
To ensure a clear distinction, the contractor must immediately stop using the Remax Marks. This includes removing or obliterating the Remax Marks from all business materials such as letterheads, stationery, printed advertisements, websites, software applications, and social media. The contractor must also remove any wording or designations that suggest an association or affiliation with the Broker, Franchisor/Regional, or the Remax Network.
Furthermore, unless the contractor has affiliated with another Remax office, they are required to notify their state real estate commission, any professional organizations they belong to, and their clients that they are no longer associated with the Remax Network. These measures are designed to protect Remax's exclusive rights to its system, method of operation, and distinguishing characteristics, ensuring that consumers are not misled about the contractor's current affiliation.