Following termination of the franchise agreement, is a Remax contractor permitted to refer to any designations, certifications, awards, or recognition granted to them during their affiliation with the RE/MAX Network?

According to Remax's 2025 Franchise Disclosure Document, a contractor is prohibited from referring to any designations, certifications, awards, or recognition that Remax or its related companies granted to the contractor during their affiliation with the RE/MAX Network in any form of advertising or promotion after the termination of the franchise agreement. This restriction is part of the de-identification process required upon termination or expiration of the agreement.

This means that after leaving the Remax network, a former contractor cannot leverage any accolades or credentials received during their time with Remax to promote their new business or affiliation. This includes ceasing the use of all RE/MAX Marketing Content. The contractor must clearly distinguish their new business from Remax to avoid any public confusion and cannot imply any past or present affiliation with Remax.

The FDD specifies that Remax, LLC has a direct right to enforce these provisions through legal proceedings, and a contractor may face legal action, including injunctions, for breaching these terms. The contractor is also responsible for covering legal costs, including attorney's fees, if Remax has to enforce these de-identification requirements.

This provision ensures that the Remax brand and its reputation are protected, preventing former contractors from unfairly capitalizing on the goodwill and recognition associated with the RE/MAX Network after their departure. It is a standard practice in franchising to protect brand integrity and prevent confusion in the marketplace when a franchisee or contractor leaves the system.