What are the estimated costs for initial advertising for a Remax franchise in Item 7, and how do these costs relate to the advertising support provided by Remax as described in Item 11?

According to Remax's 2025 Franchise Disclosure Document, Item 7 addresses the estimated initial investment for a new franchise. Specifically, it mentions that the initial investment category includes costs for advertising, including a grand opening promotion. The costs incurred for advertising will depend on whether the franchisee is converting an existing office or starting a new office. Converting an existing office generally results in lower costs, while starting a new office typically leads to higher expenses. Item 11 provides more detail on the advertising support Remax offers.

Item 7 also covers miscellaneous opening costs and expenses, such as broker and other required licenses, security deposit and first month's rent, legal and accounting expenses, and deposits for gas, electricity, and related utilities. These costs, like advertising, will vary depending on whether the franchisee is converting an existing office or starting a new one.

While Item 7 mentions advertising costs as part of the initial investment, it does not provide a specific dollar amount or range for these costs. To understand the full scope of advertising support and related fees, a prospective franchisee should carefully review Item 11 of the FDD and discuss these costs with Remax and existing franchisees.