To whom is the Unauthorized Advertising Fee payable for a My Salon Suite franchise?

According to My Salon Suite's 2025 Franchise Disclosure Document, the Unauthorized Advertising Fee of $500 per occurrence is payable to My Salon Suite or, if established, to the Brand Building Fund. This fee is incurred if a franchisee uses unauthorized advertising, including websites and social media, in violation of the terms outlined in the Franchise Agreement.

For a prospective My Salon Suite franchisee, this means it is crucial to adhere strictly to the franchisor's advertising guidelines. Using unapproved advertising materials or platforms can result in a $500 fee for each instance of non-compliance. Franchisees should ensure all advertising efforts, including online presence and social media activities, are pre-approved by My Salon Suite to avoid these charges.

The funds collected from these fees may be directed to the Brand Building Fund, if one exists, which is used to promote the My Salon Suite brand. If a Brand Building Fund has not been established, the fees are paid directly to My Salon Suite. This highlights the importance of understanding and following the franchisor's marketing and advertising protocols to maintain brand consistency and avoid penalties.