For a Gold Star restaurant, what is the required use of the Retail Location?

According to the 2025 Gold Star Franchise Disclosure Document, the Retail Location must be used solely for the operation of a Gold Star Restaurant. Franchisees must keep the restaurant open during the hours and days specified by Gold Star. The franchisee is prohibited from using the location for any other purpose or activity without prior written approval from Gold Star.

This restriction ensures that the franchisee focuses exclusively on the Gold Star business and maintains the brand's consistency. It prevents franchisees from diluting the brand by operating other businesses or activities from the same location. This requirement is typical in franchising, as franchisors want to maintain a consistent brand image and customer experience across all locations.

Furthermore, Gold Star requires franchisees to operate the restaurant in strict conformity with the methods, procedures, standards, and specifications outlined in the Manual or otherwise provided in writing. This includes selling only approved items, products, and services, and adhering to specific standards for ingredients, preparation, and service. Franchisees must also discontinue selling any items that Gold Star determines at any time. These stipulations reinforce the importance of adhering to the franchisor's established system and maintaining uniformity across all Gold Star restaurants.