What are some factors Gold Star considers when evaluating a proposed retail location?
Gold_Star Franchise · 2025 FDDAnswer from 2025 FDD Document
are also responsible for purchasing and maintaining a functioning I-Pad at your Retail Location.
Site Selection.
Each Franchise is granted only for a single Restaurant at a specified Retail Location. You select your site subject to Gold Star's approval. Gold Star can refuse to approve any proposed Retail Location for any reason or no reason solely in its discretion; and rejection need not be justified by any standard. Some factors considered by Gold Star in evaluating a proposed Retail Location include suitability of the neighborhood, proximity to other restaurants, population density, traffic flow, parking, customer draws in the immediate area and visibility of the proposed Retail Location from streets and parking facilities. If Gold Star rejects a proposed Retail Location, you will have to locate a new proposed Retail Location that is not rejected.
Any lease for the Retail Location also must be acceptable to Gold Star and contain such provisions as Gold Star requires pursuant to the Franchise Agreement.
Source: Item 11 — Franchisor's Assistance, Advertising, Computer Systems, and Training (FDD pages 26–36)
What This Means (2025 FDD)
According to Gold Star's 2025 Franchise Disclosure Document, site selection is a crucial step in opening a franchise. The franchisee is responsible for selecting a location, but Gold Star must approve it. Gold Star has the discretion to reject any proposed retail location for any reason.
When evaluating a potential site, Gold Star considers several factors. These include the suitability of the neighborhood, proximity to other restaurants, population density, traffic flow, parking availability, customer draws in the immediate area, and the visibility of the location from streets and parking facilities. These criteria help Gold Star ensure that the location has the best possible chance of success.
Furthermore, the lease for the retail location must also be acceptable to Gold Star and contain provisions they require. The FDD states that Gold Star may require franchisees to use leasing counsel approved or designated by them to represent them in the negotiation of the lease. Leasing counsel fees typically range from $2,500 to $3,500. Franchisees should carefully consider these factors and costs when searching for a suitable location.