What position did Mary Wehrer hold at Floyds 99 from January 2018 to May 2023?
Floyds_99 Franchise · 2025 FDDAnswer from 2025 FDD Document
Mary Wehrer has served as our Vice President, Marketing and Merchandising, since May 2023. From January 2018 to May 2023, Ms. Wehrer was our Senior Director of Sales and Marketing. Ms. Wehrer served as the Director of Sales and Marketing from January 2013 through January 2018, and prior to that, served as our Manager of Retail Sales from April 2011 to January 2013.
Source: Item 2 — BUSINESS EXPERIENCE (FDD pages 11–13)
What This Means (2025 FDD)
According to Floyds 99's 2025 Franchise Disclosure Document, Mary Wehrer held the position of Senior Director of Sales and Marketing from January 2018 to May 2023. Prior to this role, she was the Director of Sales and Marketing from January 2013 through January 2018.
This information is relevant to potential franchisees as it provides insight into the leadership and management structure of Floyds 99. Knowing the backgrounds and career progression of key personnel like Mary Wehrer can give franchisees confidence in the experience and expertise guiding the company's marketing and sales strategies. It demonstrates a history of internal promotion and growth within the organization.
For a prospective franchisee, understanding the roles and responsibilities of key personnel can be valuable in assessing the support and guidance they might receive from the franchisor. Knowing that the Vice President of Marketing and Merchandising previously held positions such as Senior Director of Sales and Marketing and Director of Sales and Marketing indicates a deep understanding of the Floyds 99 business model and its marketing strategies.