factual

Does Extreme Art Studio maintain websites to advertise and promote Extreme Art Studio Businesses?

Extreme_Art_Studio Franchise · 2024 FDD

Answer from 2024 FDD Document

    1. Maintain and administer one or more websites to advertise, market and promote Extreme Art Studio Businesses and the products and services offered (each a "System Website") (See Franchise Agreement – Section 9.5).

Website/Online

We have established a System Website for Extreme Art Studio Businesses. Other than the System Website and certain other activities that we approve from time to time in our sole discretion, you may not conduct activity associated with your Extreme Business over the Internet.

We may allow you to promote your business via alternate online strategies consistent with our online policy as contained in our Franchise Operations Manual. We have the right to review and remove all online content on social media sites, blogs, in electronic communications, and on other online sites on which our trademarks are used, to protect the reputation and high quality associated with our trademarks and to maintain consistency within the System. We may remove or require you to remove any questionable usage or content involving our Marks. We may also require you to cease using our Marks at all such sites or discontinue all use of such sites.

If you wish to advertise online, you must follow our online policy, which is contained in our Franchise Operations Manual. Our online policy may change as technology and the Internet changes. Under our online policy, we may retain the sole right to market on the Internet, including all use of websites, domain names, advertising, and co-branding arrangements. We may restrict your use of social media. We may not allow you to independently market on the Internet, or use any domain name, address, locator, link, metatag, or search technique with words or symbols similar to the Marks. We intend that any franchisee website will be accessed only through our home page.

As long as we maintain a System Website, we will have the right to use the Brand Fund's assets to develop, maintain, and update the System Website. We may update and modify the System Website from time to time. You must promptly notify us whenever any information on your listing changes or is not accurate. We have final approval rights of all information on the System Website. We may implement and periodically modify System Standards relating to the System Website.

We are only required to reference your Extreme Art Studio Business on the System Website while you are in full compliance with your Franchise Agreement and all System Standards. You may not, without our prior written approval, develop, maintain, or authorize any website that mentions or describes you, your Extreme Art Studio Business, or displays any of the Marks. If we approve your use of a website, including social media websites, we will reserve the right to require you to obtain our written approval of its initial content and as it is updated or modified from time to time. If we develop a template or other standardized format and/or content for franchisee websites, you must agree to use our mediums.

Even if we provide you a webpage on our System Website, we will only maintain such webpage while you are in full compliance with the Franchise Agreement and all System Standards we implement (including those relating to the System Website). If you are in default of any obligation under the Franchise Agreement or our System Standards, then we may temporarily remove your webpage from the System Website until you fully cure the default.

All advertising, marketing, and promotional materials that you develop for your Extreme Art Studio Business must contain notices of the System Website's domain name in the manner we designate.

Source: Item 11 — FRANCHISOR'S ASSISTANCE, ADVERTISING, COMPUTER SYSTEMS AND TRAINING (FDD pages 27–37)

What This Means (2024 FDD)

According to the 2024 Franchise Disclosure Document, Extreme Art Studio maintains and administers one or more System Websites to advertise, market, and promote Extreme Art Studio Businesses and the products and services offered. However, franchisees are generally restricted from conducting business-related activities over the internet, except through the System Website or other activities approved by Extreme Art Studio.

Extreme Art Studio may allow franchisees to promote their businesses through alternative online strategies that align with the company's online policy, as detailed in the Franchise Operations Manual. Extreme Art Studio retains the right to review and remove content from social media sites, blogs, and other online platforms where its trademarks are used, ensuring brand consistency and quality. Franchisees must adhere to Extreme Art Studio's online policy if they wish to advertise online, and Extreme Art Studio may control internet marketing, including websites, domain names, and advertising.

Extreme Art Studio will reference a franchisee's Extreme Art Studio Business on the System Website only if the franchisee is in full compliance with the Franchise Agreement and all System Standards. The franchisor has final approval rights over all information presented on the System Website and may update or modify the site as needed. Franchisees are prohibited from developing or maintaining any website that mentions or describes their Extreme Art Studio Business or displays any of the Marks without prior written approval from Extreme Art Studio. All advertising materials developed by franchisees must include notices of the System Website's domain name as designated by Extreme Art Studio.

Disclaimer: This information is extracted from the 2024 Franchise Disclosure Document and is provided for research purposes only. It does not constitute legal or financial advice. Consult with a franchise attorney before making any investment decisions.