What is an Extreme Art Studio franchisee required to do if they wish to advertise online?
Extreme_Art_Studio Franchise · 2024 FDDAnswer from 2024 FDD Document
- 9.5.6 If you wish to advertise online, you must follow our online policy, which is contained in our Franchise Operations Manual.
Our online policy may change as technology and the Internet changes.
Under our online policy, we may retain the sole right to market on the Internet, including all use of websites, domain names, advertising and co-branding arrangements.
We may restrict your use of social media.
We may not allow you to independently market on the Internet, or use any domain name, address, locator, link, metatag or search technique with words or symbols similar to the Marks.
Source: Item 22 — CONTRACTS (FDD page 49)
What This Means (2024 FDD)
According to the 2024 Extreme Art Studio Franchise Disclosure Document, if a franchisee wishes to advertise online, they must adhere to the online policy outlined in the Franchise Operations Manual. This policy is subject to change as technology and the Internet evolve.
Extreme Art Studio retains the right to manage Internet marketing, including websites, domain names, advertising, and co-branding arrangements. The franchisee's use of social media may be restricted, and they may not be allowed to independently market online or use domain names, addresses, locators, links, metatags, or search techniques similar to the Extreme Art Studio trademarks.
Furthermore, franchisees must obtain written approval before developing or maintaining any website, social media account, crowdfunding campaign, or blog that mentions the franchisee, their Extreme Art Studio Business, or displays any of the brand's marks. If such approval is granted, Extreme Art Studio reserves the right to require written approval of the initial content and any subsequent updates or modifications. Extreme Art Studio also has the right to review and remove online content on social media sites, blogs, electronic communications, and other online sites where its trademarks are used to protect its reputation and maintain consistency within the system. The franchisor may also require the franchisee to cease using the brand's marks on such sites or discontinue using the sites altogether.