What is the filing date for the EXTREME ART STUDIO trademark with serial number 98,172,085?

According to Extreme Art Studio's 2024 Franchise Disclosure Document, the filing date for the EXTREME ART STUDIO trademark with serial number 98,172,085 is September 8, 2023. The trademark's status is currently listed as "Pending on the Principal Register." This means that Extreme Art Studio has applied to register the trademark, but the application is still under review by the United States Patent and Trademark Office (USPTO).

As the trademark is still pending, it's important to note that Extreme Art Studio does not yet have the full legal benefits and rights of a federally registered trademark. The FDD states that if their right to use the trademark is challenged, franchisees may have to change to an alternative trademark, which may increase expenses. This highlights a potential risk for franchisees, as they may incur additional costs if a trademark dispute arises.

Prospective franchisees should be aware of the implications of using a trademark that is not yet fully registered. While Extreme Art Studio believes there are no superior prior rights or infringing uses that could materially affect a franchisee's use of the mark, the pending status introduces a degree of uncertainty. It is common practice for franchisors to have registered trademarks to protect their brand and provide franchisees with assurance of their right to use the brand's name and logos. Franchisees should also be aware that they must follow Extreme Art Studio's rules when using the marks and cannot use the name or mark as part of a corporate name without prior written consent.