Who were the previous owners of EOS Holdco, the parent company of Eos Worldwide, before May 2018?
Eos_Worldwide Franchise · 2025 FDDAnswer from 2025 FDD Document
Our parent company is EOS HoldCo, LLC, a Michigan limited liability company formed on
November 13, 2008 ("EOS Holdco"). The principal business address of EOS Holdco is also 2254 Cole Street, Suite 130, Birmingham, MI 48009. Prior to May 2018, EOS Holdco was owned by its founder, Gino Wickman and his business partner and one of the first EOS Implementers trained by Mr. Wickman, Don Tinney. At the time of their ownership, Gino and Don each also operated their own EOS Worldwide business similar to the Franchised Business. Gino and Don each sold a majority of their interest in EOS Holdco in May 2018, and are now EOS Worldwide franchisees that operate an EOS Franchised Business.
Source: Item 1 — THE FRANCHISOR, AND ANY PARENTS, PREDECESSORS, AND AFFILIATES (FDD pages 10–13)
What This Means (2025 FDD)
According to Eos Worldwide's 2025 Franchise Disclosure Document, prior to May 2018, EOS Holdco, LLC was owned by its founder, Gino Wickman, and his business partner, Don Tinney. At the time of their ownership, both Gino Wickman and Don Tinney operated their own EOS Worldwide businesses. In May 2018, Gino Wickman and Don Tinney each sold a majority of their interest in EOS Holdco.
Since selling their majority interest in EOS Holdco, Gino Wickman and Don Tinney have become Eos Worldwide franchisees. They operate an EOS Franchised Business.
This information is relevant for prospective franchisees as it provides insight into the history and ownership structure of Eos Worldwide's parent company. Knowing that the founders were actively involved in the business and are now franchisees themselves may give potential franchisees confidence in the franchise system.