Where can I find more information about the Brand Development Fund for Eos Worldwide?
Eos_Worldwide Franchise · 2025 FDDAnswer from 2025 FDD Document
- Brand Development Fund. We may establish a Brand Development Fund. If we do, then you will begin paying the Brand Development Fund fee ("Brand Development Fund Fee") under the Franchise Agreement. We will provide you at least sixty (60) days' notice before implementing a Brand Development
Fund Fee. See Item 11 for more information on the Brand Development Fund.
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- Local or Regional Advertising Cooperative and Special Marketing Programs.
We may also establish or otherwise participate in cooperative or special marketing programs.
Cooperative advertising or other special marketing programs may include select paid media or other advertising as a flat fee or minimum percentage of revenue.
These cooperative or special marketing programs may vary in duration, apply on a local, regional, national, or international basis, or involve clusters or groups of franchisees utilizing services on a shared basis.
Examples include sales and marketing programs and customer satisfaction programs.
Programs may be optional for franchisees or we may require participation.
While franchisees may not have rights to vote on these matters, if we do decide to implement any of these programs, our standard practice is to consult with our Implementer Development Team and other experienced and trusted EOS Implementers, and we may even form an advisory council to support us in doing so (See Item 11 below).
Source: Item 6 — OTHER FEES (FDD pages 17–25)
What This Means (2025 FDD)
According to the 2025 FDD, Item 11 contains more information regarding the Brand Development Fund for Eos Worldwide. Eos Worldwide may establish a Brand Development Fund, and if they do, franchisees will be required to pay a Brand Development Fund Fee as outlined in the Franchise Agreement. Franchisees will receive at least sixty days' notice before the Brand Development Fund Fee is implemented.
Additionally, Eos Worldwide may establish or participate in cooperative or special marketing programs, which could include advertising as a flat fee or a percentage of revenue. These programs can vary in duration and apply locally, regionally, nationally, or internationally. Participation in these programs may be optional or required.
While franchisees may not have voting rights on these matters, Eos Worldwide states that their standard practice is to consult with the Implementer Development Team and other experienced EOS Implementers when implementing these programs. They may also form an advisory council to support them in this process.