Does Dryject provide continuing advice, consultation and assistance to franchisees?
Dryject Franchise · 2025 FDDAnswer from 2025 FDD Document
WHEREAS, DRYJECT SYSTEM includes but is not limited to certain trade names, trademarks, trade dress and logos including, but not limited to, the mark "DryJect"® , service marks, trade symbols, trade dress, signs, slogans, associated logos, designs, emblems, URLs, domain names, Website addresses, email addresses, digital cellular addresses, wireless Web addresses and the like and copyrights and such other trade names and trademarks as Franchisor may develop in the future for the purposes of identifying DRYJECT SYSTEM, and such other distinguishing characteristics of DRYJECT SYSTEM including, without limitation, distinctive sales and marketing procedures; knowledge and procedures for providing natural grass aeration services; management and financial control methods; and training and assistance, all of which may be changed, improved and further developed by Franchisor from time to time ("Trade Secrets");
WHEREAS, Franchisor's Trade Secrets provide economic advantages to Franchisor and are not generally known to or readily ascertainable by proper means by Franchisor's competitors who could obtain economic value from knowledge and use of Franchisor's Trade Secrets;
WHEREAS, Franchisor has taken and intends to take all reasonable steps to maintain the confidentiality and secrecy of Franchisor's Trade Secrets;
WHEREAS, Franchisor and Franchisee desire to enter into a Franchise Agreement which will grant Franchisee a limited right to operate a Franchised Business within a territory using DRYJECT SYSTEM and Franchisor's Trade Secrets for a period defined in the Franchise Agreement ("Franchise Agreement");
WHEREAS, Franchisor and Franchisee have agreed in the Franchise Agreement on the importance to Franchisor and to Franchisee and other licensed users of DRYJECT SYSTEM of restricting use, access and dissemination of Franchisor's Trade Secrets; and
WHEREAS, it is anticipated that Signer may have access to learn Franchisor's Trade Secrets as Franchisee develops and maintains Franchisee's Business using DRYJECT SYSTEM.
NOW, THEREFORE, in consideration of the mutual covenants and obligations contained herein, the parties agree as follows:
Source: Item 8 — BUSINESS RELATIONSHIP (FDD pages 68–229)
What This Means (2025 FDD)
Based on the 2025 Dryject Franchise Disclosure Document, Dryject provides ongoing support to its franchisees through a few key mechanisms. The franchise agreement grants the franchisee a limited right to operate using the Dryject system and trade secrets. These trade secrets encompass various elements, including sales and marketing procedures, knowledge for providing natural grass aeration services, management and financial control methods, and training and assistance. Dryject retains the right to modify and improve these trade secrets over time.
Dryject also establishes System Standards, which are mandatory specifications, standards, operating procedures, and rules that Dryject periodically prescribes for the development and operation of Dryject franchised businesses. These System Standards can regulate any aspect of the operation and maintenance of Dryject franchised businesses, provided that they apply uniformly to all similarly situated franchisees. Franchisees are responsible for operating their businesses in full compliance with these System Standards, as modified from time to time.
Furthermore, Dryject has the right to determine, approve, and supervise the quality of services and products sold by the franchisee. Franchisees are required to purchase certain services, equipment, and operating supplies from Dryject or approved suppliers, as detailed in the Operations Manual. This ensures consistency and quality across all Dryject franchise locations. If a franchisee wishes to purchase from an unapproved supplier, they must submit a written request for approval, which Dryject will review, potentially requiring inspections or testing at the franchisee's or supplier's expense.