How does Dryject present advertising fund income?
Dryject Franchise · 2025 FDDAnswer from 2025 FDD Document
rative costs, indirect expenses and subsidizing costs. As the DryJect System expands, We may establish an advertising council.
- (iii) We will maintain separate bookkeeping accounts for the Marketing Fund and may, but will not be required to cause Marketing Fund contributions to be deposited into one or more separate bank accounts. The Marketing Fund is not a trust, and We are not a fiduciary or trustee of the Marketing Fund or the monies in the Marketing Fund. However, We may, in Our discretion, separately incorporate the Marketing Fund or create a Marketing Fund trust, over which We may be the trustee, into which Marketing Fund contributions may be deposited.
- (iv) No portion of the Marketing Funds collected will be used principally to sell franchises. However, a brief statement about availability of information regarding the purchase of DryJect franchises may be included in advertising and other items produced and/or distributed using the Marketing Fund.
- (d) Except when advertising cooperatively with other franchisees or with Us, You are prohibited from advertising outside Your Designated Territory. Unless granted specific written permission to the contrary, Your local advertising activity is limited to direct mail, print and broadcast media, speaking engagements, networking events and all other types of activity designed to encourage and solicit business only within Your Designated Territory.
Source: Item 8 — BUSINESS RELATIONSHIP (FDD pages 68–229)
What This Means (2025 FDD)
According to Dryject's 2025 Franchise Disclosure Document, Dryject maintains separate bookkeeping accounts for the Marketing Fund and may deposit contributions into one or more separate bank accounts. Dryject emphasizes that the Marketing Fund is not a trust, and they are not a fiduciary or trustee of the Marketing Fund. However, Dryject retains the option to separately incorporate the Marketing Fund or establish a Marketing Fund trust, potentially with Dryject as the trustee.
Dryject states that the Marketing Funds collected will not be used principally to sell franchises, although a brief statement about Dryject franchise opportunities may be included in advertising materials. Funds not spent in any given fiscal year will be carried forward to the next year. All Franchisor-owned units or affiliate-owned units will contribute to the Marketing Fund on the same basis as franchised units.
Dryject may use a portion of the Marketing Fund to reimburse themselves or their designees for reasonable advertising-related administrative costs, indirect expenses, and subsidizing costs. As the Dryject System expands, they may establish an advertising council. This structure ensures that advertising funds are primarily used for marketing and promotional activities, with some flexibility for administrative costs and future development of an advertising council.