Must a Dryject franchisee obtain fictitious or assumed name registrations?
Dryject Franchise · 2025 FDDAnswer from 2025 FDD Document
- (b) You shall not use any of the Marks as part of any corporate or trade name, or with any prefix, suffix, or other modifying words, terms, designs, or symbols, or in any modified form, nor may You use any of the Marks in connection with the sale of any unauthorized product or service or in any other manner not expressly authorized in writing by Us. You agree to give such notices of trademark and service mark registrations as We specify and to obtain such fictitious or assumed name registrations as may be required under applicable law or as requested by Us. You shall not use or seek to register any of the Marks in any manner that has not been specified or approved by Us in advance.
Source: Item 8 — BUSINESS RELATIONSHIP (FDD pages 68–229)
What This Means (2025 FDD)
According to Dryject's 2025 Franchise Disclosure Document, franchisees are required to obtain fictitious or assumed name registrations if required by applicable law or requested by Dryject. This obligation ensures that the Dryject brand is properly represented and legally protected within the franchisee's operating area.
This requirement means that a prospective Dryject franchisee must investigate local and state laws regarding business name registration. If the franchisee operates under a name different from their own legal name or registered corporate name, they will likely need to register that assumed name (also known as a "doing business as" or DBA). Additionally, Dryject retains the right to specifically request such registration, even if not strictly mandated by law.
Compliance with these regulations is crucial for franchisees to avoid legal issues and maintain good standing with Dryject. Failure to register an assumed name when required could result in fines or legal challenges. Furthermore, at the termination of the franchise agreement, the franchisee must take action to cancel all fictitious or assumed names related to the use of Dryject's marks, or assign the names to Dryject, ensuring a clean separation and preventing future misuse of the brand. This also applies to telephone numbers, social media accounts, and internet listings used during the franchise operation, which must be transferred back to Dryject.