Is a Dryject franchisee allowed to use Dryject's names, marks, or systems in connection with any business other than the franchised business?

According to the 2025 Dryject Franchise Agreement, a franchisee's right to use Dryject's licensed rights, including all marks, is strictly limited to conducting the Dryject business in compliance with the agreement. Any unauthorized use of Dryject's marks constitutes a material breach of the agreement and an infringement of Dryject's rights. The agreement explicitly states that all goodwill established through the franchisee's use of the marks accrues exclusively to Dryject's benefit, and the agreement does not grant the franchisee any goodwill or other interests in the marks.

The Dryject franchisee is prohibited from using any of Dryject's marks as part of any corporate or trade name, or with any prefix, suffix, or other modifying words, terms, designs, or symbols, or in any modified form. They also cannot use any of the marks in connection with the sale of any unauthorized product or service or in any other manner not expressly authorized in writing by Dryject. The franchisee is required to provide notices of trademark and service mark registrations as specified by Dryject and to obtain any necessary fictitious or assumed name registrations.

Furthermore, the Dryject franchisee is obligated to immediately notify Dryject in writing of any apparent infringement of or challenge to Dryject's licensed rights. The franchisee cannot develop or sell other products or services on their own without Dryject's prior written consent. The franchisee is also prohibited from using any innovations related to the Dryject system, whether in connection with the franchised business or otherwise, without obtaining Dryject's prior written approval. These restrictions ensure that the Dryject brand and system are protected and used consistently across all franchise locations.