What policies must a Dollar Rent A Car franchisee adhere to when using customer data?
Dollar_Rent_A_Car Franchise · 2025 FDDAnswer from 2025 FDD Document
he Computer System (or any part of the Computer System). You shall keep the Computer System in good maintenance and repair and, at Your expense, shall promptly install such additions, changes, modifications, substitutions, and/or replacements to the Computer System, as We direct.
12.21. Use of Customer or Other Data. You shall not use customer or other data (including in marketing programs) in a manner which violates the terms of this Agreement, any applicable law or any privacy, spamming or security policies that We establish from time to time in the Operations Guide or otherwise in writing. We reserve the right to introduce contact management policies from time to time. On termination of this Agreement customer data shall be assigned to Us or at Our direction where permitted. After the assignment such customer data must be deleted from Your records.
We shall have the right to obtain data regarding customer interactions ("Customer Interaction Data") from You via the point of sale system, Computer system, or through other manners such as devices or surveys, the specifications of which may be included in the Operations Guide or otherwise in writing by Us. Customer Interaction Data may include data relating to customer interactions such as, without limitation, transaction data, customer satisfaction data, incident reports, customer survey results, any of which may identify the Franchised Business and/or Your employee(s). You acknowledge that We may share Customer Interaction Data with our Affiliates and with other franchisees or licensees of Us or Our Affiliate(s).
You shall, in relation to personal data processed in connection with this Agreement ("Franchise Data") (a) process the Franchise Data in a manner consistent with Directive 95/46/EC of the European Parliament and the Council on the protection of individuals with regard to the processing of personal data and on the free movement of such data, as applicable, and in accordance with standards set forth in the Operations Guide, and/or any other applicable data protection legislation
("Data Protection Requirements"); (b) process the Franchise Data only so far as is necessary for the purpose of performing its obligations under this Agreement; (c) not disclose Franchise Data or allow access to it other than by employees or third parties engaged by You to perform the obligations imposed on the Franchisee by this agreement, and ensure that these employees or third parties are subject to written contractual obligations concerning the Franchise Data which are no less onerous than those imposed on the Franchisee by this Agreement; (d) assist Franchisor to comply with any obligations as are imposed on the Franchisor by the Data Protection Requirements;
Source: Item 23 — RECEIPTS (FDD pages 102–301)
What This Means (2025 FDD)
According to the 2025 Dollar Rent A Car Franchise Disclosure Document, franchisees must adhere to specific policies regarding the use of customer data. A Dollar Rent A Car franchisee cannot use customer or other data in any way that violates the franchise agreement, any applicable laws, or any privacy, spamming, or security policies established by Dollar Rent A Car. These policies are outlined in the Operations Guide or in writing. Dollar Rent A Car retains the right to introduce contact management policies.
Upon termination of the franchise agreement, all customer data must be assigned to Dollar Rent A Car or as directed by them, and the franchisee must delete such data from their records. Dollar Rent A Car has the right to obtain customer interaction data from the franchisee through various means, including point of sale systems, computer systems, devices, or surveys. This data may include transaction data, customer satisfaction data, incident reports, and customer survey results, potentially identifying the franchised business and its employees. Dollar Rent A Car may share this customer interaction data with its affiliates and other franchisees or licensees.
Franchisees are required to process personal data in connection with the agreement, known as "Franchise Data," in a manner consistent with Directive 95/46/EC of the European Parliament and the Council, as applicable, and in accordance with standards set forth in the Operations Guide, and/or any other applicable data protection legislation.
A Dollar Rent A Car franchisee must indemnify Dollar Rent A Car and its affiliates against any claims, losses, costs, and expenses resulting from unauthorized or unlawful processing, destruction, or damage to any Franchise Data or cardholder data processed by the franchisee, its employees, or agents. This includes compliance with data protection requirements and PCI standards.