Can Dollar Rent A Car modify, replace, or initiate Programs?
Dollar_Rent_A_Car Franchise · 2025 FDDAnswer from 2025 FDD Document
We may decide to initiate a Program Assessment related to any Program. Such Programs could relate, for example, to advertising, sales promotion, marketing, reservations, centralized billing, direct billing, charge and credit cards, debit cards, cash deposit ID cards, cards issued by us or our affiliates, travel industry commissions or tour arrangements, customer satisfaction, operations, account programs, coupon programs, experimental or test programs. The Programs may include participation by Vehicle Rental Businesses owned, operated, franchised, or licensed by our affiliate(s) which are identified by trademarks, trade names, service marks, logos, emblems, and other indicia and origin different and distinct from the Marks, including Vehicle Rental Businesses that may compete with Your Franchised Business. You agree to fully and completely participate in such Programs, as required by us, regardless of whether all other franchisees are also required to participate in, support and service the Programs. If all other franchisees are also required to participate in, support and service a Program, then the expenses incurred by you will be on the same basis as other franchisees. Programs may be modified, replaced, or initiated by us from time to time as in the Operations Guide or otherwise in writing.
We are currently not charging any Program Assessment to new franchisees, although we reserve the right to do so in the future. We reserve the right to allocate a portion of the franchise fees to assessments related to Programs. Program Assessments are not refundable.
Program Assessments may, for example, be used by us to defray our operating expenses and overhead reasonably related to the administration, direction or operation of such Programs. We will from time to time determine and inform you of the amount of such assessments, and the time and manner of payment for such purposes (for example, pro rata basis determinations) and for such periods as we determine.
Source: Item 11 — FRANCHISOR'S ASSISTANCE, ADVERTISING, COMPUTER SYSTEMS, AND TRAINING (FDD pages 61–69)
What This Means (2025 FDD)
According to the 2025 Dollar Rent A Car Franchise Disclosure Document, Dollar Rent A Car has the authority to modify, replace, or initiate programs. These programs can relate to various aspects of the business, including advertising, sales promotion, marketing, reservations, centralized billing, direct billing, charge and credit cards, debit cards, cash deposit ID cards, cards issued by Dollar Rent A Car or its affiliates, travel industry commissions, tour arrangements, customer satisfaction, operations, account programs, coupon programs, and experimental or test programs. These programs may involve Vehicle Rental Businesses owned, operated, franchised, or licensed by Dollar Rent A Car's affiliates, even those with different trademarks that may compete with a franchisee's business.
Dollar Rent A Car requires franchisees to fully participate in these programs, regardless of whether all other franchisees are required to do so. If all franchisees are required to participate, the expenses incurred by a franchisee will be on the same basis as other franchisees. Dollar Rent A Car may modify, replace, or initiate programs from time to time as outlined in the Operations Guide or in writing.
Dollar Rent A Car is not currently charging any Program Assessment to new franchisees, but reserves the right to do so in the future and may allocate a portion of the franchise fees to assessments related to Programs. These Program Assessments are non-refundable and may be used to cover Dollar Rent A Car's operating expenses and overhead related to the administration of such programs. Dollar Rent A Car will determine and inform franchisees of the amount, time, and manner of payment for these assessments.