What was the net change in the total number of Deka Lash outlets during 2022?
Deka_Lash Franchise · 2024 FDDAnswer from 2024 FDD Document
| Outlet Type | Year | Outlets at the Start of the Year | Outlets at the End of the Year | Net Change |
|---|---|---|---|---|
| Franchised | 2021 | 90 | 103 | +13 |
| 2022 | 103 | 123 | +20 | |
| 2023 | 123 | 130 | +7 | |
| Company-Owned* | 2021 | 6 | 5 | -1 |
| 2022 | 5 | 6 | +1 | |
| 2023 | 6 | 0 | -6 | |
| Total Outlets | 2021 | 96 | 108 | +12 |
| 2022 | 108 | 129 | +21 | |
| 2023 | 129 | 130 | +1 |
Source: Item 20 — OUTLETS AND FRANCHISEE INFORMATION (FDD pages 57–62)
What This Means (2024 FDD)
According to Deka Lash's 2024 Franchise Disclosure Document, the net change in the total number of outlets in 2022 was an increase of 21. This figure encompasses both franchised and company-owned outlets. At the start of 2022, there were 108 total Deka Lash outlets, which grew to 129 by the end of the year.
Specifically, the number of franchised Deka Lash outlets increased by 20, rising from 103 at the beginning of 2022 to 123 by the end of the year. The number of company-owned outlets saw a smaller increase, with a net change of +1, growing from 5 to 6 during the same period.
For a prospective franchisee, this data indicates a period of growth for Deka Lash in 2022. Understanding the composition of this growth, specifically the ratio of franchised to company-owned growth, can provide insights into the company's expansion strategy and potential opportunities for new franchisees.