What was the net change in the number of franchised Deka Lash outlets during 2022?
Deka_Lash Franchise · 2024 FDDAnswer from 2024 FDD Document
| Outlet Type | Year | Outlets at the Start of the Year | Outlets at the End of the Year | Net Change |
|---|---|---|---|---|
| Franchised | 2021 | 90 | 103 | +13 |
| 2022 | 103 | 123 | +20 | |
| 2023 | 123 | 130 | +7 | |
| Company-Owned* | 2021 | 6 | 5 | -1 |
| 2022 | 5 | 6 | +1 | |
| 2023 | 6 | 0 | -6 | |
| Total Outlets | 2021 | 96 | 108 | +12 |
| 2022 | 108 | 129 | +21 | |
| 2023 | 129 | 130 | +1 |
Source: Item 20 — OUTLETS AND FRANCHISEE INFORMATION (FDD pages 57–62)
What This Means (2024 FDD)
According to Deka Lash's 2024 Franchise Disclosure Document, the net change in the number of franchised outlets during 2022 was an increase of 20 locations. At the start of 2022, there were 103 franchised Deka Lash outlets, and by the end of the year, that number had grown to 123. This indicates a period of growth for the franchise system.
For a prospective franchisee, this information suggests that Deka Lash was expanding its franchise network during this period. A net positive change in outlets can be seen as a positive sign, potentially indicating the brand's increasing market presence and attractiveness to new franchisees. However, it is important to consider that past performance does not guarantee future results, and further research into the reasons behind this growth is advisable.
It would be prudent for a potential franchisee to investigate the factors contributing to this net change, such as the number of new franchise agreements signed, the success rate of new outlets, and any closures or terminations that may have occurred. Understanding these underlying dynamics can provide a more comprehensive picture of the health and stability of the Deka Lash franchise system. Additionally, reviewing the performance of outlets in specific geographic regions can offer insights into market-specific opportunities and challenges.