How many franchised Deka Lash outlets were operating at the start of 2021?
Deka_Lash Franchise · 2024 FDDAnswer from 2024 FDD Document
| Outlet Type | Year | Outlets at the Start of the Year | Outlets at the End of the Year | Net Change |
|---|---|---|---|---|
| Franchised | 2021 | 90 | 103 | +13 |
| 2022 | 103 | 123 | +20 | |
| 2023 | 123 | 130 | +7 | |
| Company-Owned* | 2021 | 6 | 5 | -1 |
| 2022 | 5 | 6 | +1 | |
| 2023 | 6 | 0 | -6 | |
| Total Outlets | 2021 | 96 | 108 | +12 |
| 2022 | 108 | 129 | +21 | |
| 2023 | 129 | 130 | +1 |
Source: Item 20 — OUTLETS AND FRANCHISEE INFORMATION (FDD pages 57–62)
What This Means (2024 FDD)
According to Deka Lash's 2024 Franchise Disclosure Document, there were 90 franchised outlets operating at the start of 2021. This number is part of a broader table summarizing outlet data from 2021 to 2023. The table also shows that Deka Lash had 103 franchised outlets at the end of 2021, indicating a net increase of 13 franchised locations during that year.
For a prospective franchisee, this information provides a snapshot of the franchise system's growth and scale. Knowing the number of existing outlets can help in assessing brand recognition and market penetration. The increase in franchised outlets during 2021 suggests that the brand was expanding, which could be a positive indicator for potential investors.
It's important to note that while the total number of outlets provides a general overview, further investigation into the performance and location of these outlets would be beneficial. Understanding where these outlets are located and how they are performing can give a more detailed picture of the franchise's health and potential for success. This information, combined with other factors such as financial performance and market analysis, can help a prospective franchisee make an informed decision about investing in a Deka Lash franchise.
In addition to franchised locations, Deka Lash also operates company-owned outlets. In 2021, there were 6 company-owned outlets at the start of the year and 5 at the end, marking a decrease of 1. While franchised outlets increased, the company-owned locations saw a slight decline, which could reflect a strategic focus on franchising as the primary mode of expansion.