What is Jessica Fasanelli's current position at Deka Lash?
Deka_Lash Franchise · 2024 FDDAnswer from 2024 FDD Document
Jessica Fasanelli, Head of Digital and Performance Marketing. Ms. Fasanelli joined the Deka Lash in September 2023 and serves as the Head of Digital and Performance Marketing. Prior to joining Deka Lash, Ms. Fasanelli served as the Digital Marketing Manager for Streamline Brands from February 2022 to September 2023. From 2014 to 2022, she served in various marketing roles for The Little Gym International.
Source: Item 11 — FRANCHISOR'S ASSISTANCE, ADVERTISING, COMPUTER SYSTEMS AND TRAINING (FDD pages 32–40)
What This Means (2024 FDD)
According to Deka Lash's 2024 Franchise Disclosure Document, Jessica Fasanelli holds the position of Head of Digital and Performance Marketing. She joined Deka Lash in September 2023. Before joining Deka Lash, Fasanelli was the Digital Marketing Manager for Streamline Brands from February 2022 to September 2023. From 2014 to 2022, she worked in various marketing roles for The Little Gym International.
As Head of Digital and Performance Marketing, Jessica Fasanelli likely plays a key role in developing and executing Deka Lash's online marketing strategies. This could include managing the company's website, social media presence, and online advertising campaigns. Her prior experience in digital marketing and various marketing roles suggests she brings a wealth of knowledge to her current position at Deka Lash.
Prospective franchisees may find it beneficial to understand the marketing strategies and support provided by Deka Lash, particularly in the digital realm. Knowing who leads these efforts and their background can give franchisees confidence in the brand's marketing direction. It also shows that Deka Lash employs experienced individuals in key roles, which can be a positive indicator for franchisees seeking a strong and supportive franchisor.