If Deka Lash accepts a proposed site, where is the description of the specific location inserted?

According to Deka Lash's 2024 Franchise Disclosure Document, if Deka Lash approves a franchisee's proposed site and the franchisee obtains it, a description of the specific location will be inserted into Schedule 1 of the franchise agreement.

Site selection is a critical step for any new franchise, and Deka Lash provides franchisees with site selection criteria, guidelines, and counseling. However, the responsibility of locating and selecting a suitable site ultimately falls on the franchisee. This means the franchisee must conduct the initial research and identify potential locations that meet Deka Lash's requirements.

Before signing a lease, the franchisee must submit a site selection proposal to Deka Lash for approval. Deka Lash typically approves or disapproves a proposed site within 14 days of receiving all necessary information. Factors considered during the approval process include general location, proximity to other Deka Lash locations, neighborhood characteristics, traffic patterns, signage, parking, size, zoning, physical characteristics of the space, demographics, population density, and lease terms, including build-out costs and monthly rent. This thorough evaluation process ensures that the chosen location aligns with Deka Lash's brand standards and has the potential for success.