When is the Business Listing & Promotion Fee due to Deka Lash?
Deka_Lash Franchise · 2024 FDDAnswer from 2024 FDD Document
page_18_Picture_0.jpeg)
| Fee | Amount | Due Date | Remarks |
|---|---|---|---|
| Business | Up to $400 per month if your Franchised Business is listed by us. We are not currently collecting such fee and are requiring you to list your Franchised Business yourself. | On demand. | You must pay to us the cost of listing or promotion of your Franchised Business as specified in our manuals. Any Business Listing payments will be applied against Local Marketing requirements |
| Listing & | |||
| Promotion Fee | |||
| Unauthorized | $750 per occurrence. | On demand. |
Source: Item 6 — OTHER FEES (FDD pages 15–23)
What This Means (2024 FDD)
According to Deka Lash's 2024 Franchise Disclosure Document, the Business Listing & Promotion Fee, which can be up to $400 per month, is due on demand if Deka Lash lists the franchisee's business. However, Deka Lash is currently not collecting this fee and requires franchisees to list their Franchised Business themselves. Any Business Listing payments will be applied against Local Marketing requirements.
This means that while Deka Lash has the right to charge up to $400 monthly for listing and promoting a franchisee's business, they are currently not doing so. Instead, franchisees are responsible for their own business listings. If Deka Lash decides to reinstate this fee, it would be payable on demand.
For a prospective franchisee, this represents a potential future cost that needs to be considered. While not currently enforced, Deka Lash could begin charging this fee at any time, which would impact the franchisee's monthly expenses. It is important to note that any payments made for business listing would be applied towards the local marketing requirements, potentially offsetting other marketing costs.
Franchisees should confirm with Deka Lash whether they intend to start collecting this fee in the future and how much advance notice they would provide before doing so. Understanding the conditions under which this fee might be applied is crucial for accurate financial planning.