What additional information concerning the franchisee, the Franchise, and the Franchised Premises does the franchisee consent to Deka Lash disclosing?
Deka_Lash Franchise · 2024 FDDAnswer from 2024 FDD Document
Personal and Performance Data. You agree that we may share performance data of Franchised Businesses between us, our employees, franchisees, franchisee's employees, affiliates, consultants, distributors, vendors, and agents. You agree to keep such performance data confidential. You consent to the disclosure by us of certain personal information concerning you and the Franchise and the Franchise Premises, namely your identity, including your name, address and telephone number, in our franchise disclosure documents, whether or not such disclosure is required by law, and in our other documents relating to the sale of franchises. Further, you consent to provide us with, and the additional disclosure by us of certain personal information concerning you, the Franchise and the Franchised Premises, including historical performance of the Franchise, sales, revenues, expenses, costs, results of operations, and similar financial information and operating information, and any information regarding the expiration or termination of your Franchise Agreement in our franchise disclosure documents (whether or not such disclosure is required by law), or to a prospective transferee of your Franchise or of the Franchise Premises or to any other prospective purchaser of us or any other franchise from us.
Source: Item 14 — PATENTS, COPYRIGHTS AND PROPRIETARY INFORMATION (FDD pages 45–47)
What This Means (2024 FDD)
According to Deka Lash's 2024 Franchise Disclosure Document, franchisees consent to the disclosure of certain personal and performance-related information. Deka Lash may share performance data of franchised businesses among themselves, their employees, franchisees, franchisee's employees, affiliates, consultants, distributors, vendors, and agents. Franchisees must keep this performance data confidential.
Specifically, franchisees consent to Deka Lash disclosing their identity, including name, address, and telephone number, in franchise disclosure documents and other documents related to franchise sales, regardless of legal requirements. Furthermore, franchisees agree to provide and allow Deka Lash to disclose additional personal information about themselves, the franchise, and the franchised premises. This includes historical performance, sales, revenues, expenses, costs, results of operations, and similar financial and operating information. Information regarding the expiration or termination of the Franchise Agreement may also be disclosed in franchise disclosure documents, to prospective transferees of the franchise or premises, or to prospective purchasers of Deka Lash or other franchises.
This broad consent allows Deka Lash to share a wide range of franchisee data, which could be beneficial for benchmarking and improving performance across the franchise system. However, franchisees should be aware that their financial and operational data, as well as personal contact information, may be shared with various parties, including potential buyers of the franchise or the company itself. Franchisees are also bound to maintain the confidentiality of performance data they receive from Deka Lash about other franchisees.