Will Deer Solution review a franchisee's local marketing programs?
Deer_Solution Franchise · 2025 FDDAnswer from 2025 FDD Document
pricing levels that we recommend.
Advertising
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- Generally All advertising, marketing, marketing materials and all marketing mediums used by you in the marketing and promotion of your Deer Solution Business must be pre-approved by us in writing and conform to our standards and specifications. You may only utilize those advertising and marketing materials and mediums that we designate and approve in writing. In our discretion, we may make available to you approved marketing templates comprised of pre-approved ads, ad copy and digital media that you may utilize at your own expense. If you wish to utilize marketing materials and/or marketing mediums that are not currently approved by us in writing, you may submit a written request requesting permission and we will approve or disapprove of your request within 15 days of your submission of the written request and sample marketing materials. We are not required to spend any amount on your behalf on advertising in your operating territory. (Franchise Agreement, Article 9);
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- Local Marketing You are not authorized to engage in any marketing unless it is pre-approved by us (Franchise Agreement, Article 9.B.), in our discretion. On an on-going annual basis, you must spend not less than $10,000 per Territory per year on the local marketing of your Deer Solution Business to customers located within your Operating Territory and in accordance with our standards and specifications. We, at our option, may require you to pay this amount to us or our affiliate to conduct the local marketing for your Franchised Business. We will review your local marketing programs and notify you if we approve same. We will make available to you and provide you with access, in the form of a source document, to our approved marketing campaigns, media, and messaging that may be used by you. In those instances where we provide you with access to our marketing campaigns, we provide you with the source designs, copy, and design specifications. However, you will incur the direct costs associated with customizing, duplicating,
and using such marketing campaigns and in having them printed, distributed and/or placed
Source: Item 11 — FRANCHISOR'S ASSISTANCE, ADVERTISING, COMPUTER SYSTEMS AND TRAINING (FDD pages 29–35)
What This Means (2025 FDD)
According to Deer Solution's 2025 Franchise Disclosure Document, franchisees are required to have all marketing approved by Deer Solution. Deer Solution will review a franchisee's local marketing programs and notify the franchisee if they approve.
Deer Solution will provide access to approved marketing campaigns, media, and messaging in the form of a source document. Franchisees will incur the costs of customizing, duplicating, and using these marketing campaigns, including printing, distribution, and placement with media sources.
Deer Solution franchisees must spend at least $10,000 per territory each year on local marketing, adhering to Deer Solution's standards. Deer Solution has the option to require franchisees to pay this amount to them or an affiliate to conduct the local marketing for the franchised business.