Does Deer Solution reserve the right to modify the marks that I may use?
Deer_Solution Franchise · 2025 FDDAnswer from 2025 FDD Document
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ITEM 13 TRADEMARKS
Under the terms of the Franchise Agreement, you will be granted a license to use the "Deer Solution" trademark and those other marks that we designate. Our affiliate Cranberry IP, LLC is the owner of the Licensed Marks and has granted to us a license with an initial 20 year term and with automatic renewal thereafter to use the Licensed Marks and to license our franchisees to use the Licensed Marks. We reserve the right to supplement and modify the marks that you may or may not use in connection with the operations of your Deer Solution Business. You may only use the Licensed Marks as authorized by us in writing and under the terms of your Franchise Agreement. You may not use the Licensed Marks in the name of any Corporate Entity that you establish. Although the License Agreement may be terminated as a result of a breach of the License Agreement, in the event of any termination of the License Agreement, our franchisees will continue to maintain the right to use the Marks pursuant to the terms of their Franchise Agreement.
Principal Trademarks Registered with the United States Patent and Trademark Office
The principal trademarks identified in the schedule below are a part of the Licensed Marks, our System, are registered with the United States Patent and Trademark Office (the "USPTO") and, unless otherwise designated by us, will be used by you in the operations of the Franchised Business. As to these marks all required affidavits have been filed with the USPTO.
Source: Item 13 — TRADEMARKS (FDD pages 37–39)
What This Means (2025 FDD)
According to Deer Solution's 2025 Franchise Disclosure Document, Deer Solution retains the right to modify the trademarks that franchisees are allowed to use in connection with their Deer Solution business. Deer Solution may also supplement these marks. Franchisees are only permitted to use the licensed marks as authorized by Deer Solution in writing and under the terms of the Franchise Agreement.
Deer Solution also has the right to modify or replace the licensed marks if a third party establishes superior rights to the marks. In such cases, franchisees must use the substitutions, replacements, or variations designated by Deer Solution.
If Deer Solution modifies or replaces the licensed marks due to a third party's superior rights, Deer Solution will reimburse the franchisee for the direct out-of-pocket costs of complying with this obligation. These costs, which must be documented to Deer Solution's satisfaction, may include alterations in signage and replacement of marketing materials.