How many Targeted Households are included in a standard Deer Solution territory?
Deer_Solution Franchise · 2025 FDDAnswer from 2025 FDD Document
id="page-11-0">When you sign a Franchise Agreement you must pay to us a non-refundable initial franchise fee (the "Initial Franchise Fee"). The Initial Franchise Fee is $49,500 for a geographic area that operates as a single territory with approximately 40,000 Targeted Households (a "Territory"). A Targeted Household is a single family dwelling with an annual household income of at least $125,000 (a "Targeted Household"). The Initial Franchise Fee is fully earned by us upon payment. The method we use to calculate the Initial Franchise Fee is uniform for all franchises, except, as described below, we offer a veteran's discount and multi-territory discount.
Veteran's Discount
For qualified individuals who were honorably discharged from any branch of the United States Military we offer a $5,000 discount off of the Initial Franchise Fee for your first Franchise Agreement for your first territory. This discount must be requested at the time of your initial franchise application and requires documented military service.
Source: Item 5 — INITIAL FEES (FDD pages 12–13)
What This Means (2025 FDD)
According to Deer Solution's 2025 Franchise Disclosure Document, a standard territory consists of approximately 40,000 Targeted Households. The FDD defines a "Targeted Household" as a single-family dwelling with an annual household income of at least $125,000. This definition is important for prospective franchisees to understand, as it clarifies the demographic focus of Deer Solution's services.
The initial franchise fee for a single territory is $49,500. The document specifies that the method used to calculate this fee is uniform for all franchises, although Deer Solution does offer a veteran's discount and multi-territory discounts, which could affect the overall initial investment.
For franchisees considering expanding their operations, Deer Solution allows the purchase of additional territories, each also comprised of approximately 40,000 Targeted Households. The initial franchise fee for these additional territories decreases as more territories are purchased, as detailed in the table provided in the FDD. This tiered fee structure incentivizes franchisees to expand their reach and potentially increase their market share.