What is the initial term length of the license granted to Deer Solution by Cranberry IP, LLC?
Deer_Solution Franchise · 2025 FDDAnswer from 2025 FDD Document
Under the terms of the Franchise Agreement, you will be granted a license to use the "Deer Solution" trademark and those other marks that we designate. Our affiliate Cranberry IP, LLC is the owner of the Licensed Marks and has granted to us a license with an initial 20 year term and with automatic renewal thereafter to use the Licensed Marks and to license our franchisees to use the Licensed Marks. We reserve the right to supplement and modify the marks that you may or may not use in connection with the operations of your Deer Solution Business. You may only use the Licensed Marks as authorized by us in writing and under the terms of your Franchise Agreement. You may not use the Licensed Marks in the name of any Corporate Entity that you establish. Although the License Agreement may be terminated as a result of a breach of the License Agreement, in the event of any termination of the License Agreement, our franchisees will continue to maintain the right to use the Marks pursuant to the terms of their Franchise Agreement.
Source: Item 13 — TRADEMARKS (FDD pages 37–39)
What This Means (2025 FDD)
According to Deer Solution's 2025 Franchise Disclosure Document, Cranberry IP, LLC, which owns the licensed marks, has granted Deer Solution a license with an initial term of 20 years. This license also includes an automatic renewal provision for continued use of the licensed marks. Deer Solution, in turn, grants its franchisees the right to use these marks under the terms of the Franchise Agreement.
This arrangement ensures that Deer Solution franchisees can use the "Deer Solution" trademark and other designated marks for the duration of their franchise agreement. Even if the license agreement between Cranberry IP, LLC and Deer Solution is terminated due to a breach, franchisees retain the right to use the marks as stipulated in their individual Franchise Agreements. This provides a level of security and continuity for franchisees, as their right to use the brand's trademarks is protected even in the event of a dispute between Deer Solution and its affiliate.
It is important for prospective franchisees to understand that Deer Solution reserves the right to modify the marks used in connection with the Deer Solution business. Franchisees may only use the licensed marks as authorized in writing by Deer Solution and under the terms of the Franchise Agreement. Additionally, the licensed marks cannot be used in the name of any corporate entity established by the franchisee. This ensures that Deer Solution maintains control over its brand and how it is represented in the marketplace.