What is the Brand Development Fund Fee for a Deer Solution franchise?
Deer_Solution Franchise · 2025 FDDAnswer from 2025 FDD Document
Note 4: Brand Development Fund – The brand development fund fee is a continuing weekly fee equal to an amount of up to 3% of your weekly Gross Sales (the "Brand Development Fund Fee"). Currently, the Brand Development Fund Fee is 2% of your weekly Gross Sales.
Source: Item 6 — OTHER FEES (FDD pages 14–19)
What This Means (2025 FDD)
According to Deer Solution's 2025 Franchise Disclosure Document, the Brand Development Fund Fee is a continuing weekly fee. This fee can be up to 3% of the franchisee's weekly Gross Sales. Currently, however, Deer Solution charges 2% of weekly Gross Sales for the Brand Development Fund Fee.
This means that a Deer Solution franchisee will need to allocate a portion of their weekly revenue to this fund, which is used for brand development and marketing initiatives. The fact that the fee is a percentage of Gross Sales means the actual dollar amount will fluctuate based on the franchisee's sales performance. While the fee is currently set at 2%, Deer Solution retains the right to increase it up to 3%, providing some uncertainty for franchisees regarding future costs.
It is important for prospective Deer Solution franchisees to understand how the Brand Development Fund is managed and how it benefits their business. They should inquire about the specific marketing and advertising activities funded by the Brand Development Fund and assess whether these activities are likely to support their local marketing efforts. Understanding the potential for the fee to increase to 3% is also crucial for financial planning.