What is the 'Assignor' in the context of the Deer Solution franchise agreement?
Deer_Solution Franchise · 2025 FDDAnswer from 2025 FDD Document
WHEREAS, Assignee is the franchisor of the Deer Solution Business franchise system (the "Deer Solution Business Franchise System");
WHEREAS, Assignor, as franchisee, and Assignee, as franchisor, are parties to a Deer Solution Business Franchise Agreement (the "Franchise Agreement");
WHEREAS, the term "Digital Media" shall refer to and mean "any interactive or static electronic document, application or media that is connected to and/or in a network of computers, servers and/or other devices linked by communications software, part of the world wide web (including, but not limited to websites), linked by the internet or part of a web based application, software application, smart phone based application or social media platform including, but not limited to social media platforms and applications such as Facebook, LinkedIn, X, Pinterest, Instagram, SnapChat, YouTube, and world wide web and internet based directories and local directories that refers, references, identifies, reviews, promotes and/or relates, in any way, to a Deer Solution Business, Deer Solution Businesses, Assignor's Deer Solution Business and/or trademarks associated with the Deer Solution Business Franchise System and/or Assignee. Digital Media further includes the Deer Solution Business website, web pages and website subdomains (including those related to, associated with and/or a part of the Deer Solution Business Franchise System) associated with and/or related to Assignor's Deer Solution Business and all web pages, blog posts, videos, articles, information, sub-domains, and all other media and/or publications relating to the Deer Solution Business Franchise System that is displayed and/or transmitted digitally"; and
WHEREAS, in connection with Assignor's establishment and operation of a Deer Solution Business, Assignor will be utilizing accounts, information, phone numbers and Digital Media subject to strict requirements set forth in the Franchise Agreement.
NOW THEREFORE, Assignor, in exchange for good and valuable consideration provided and paid by Assignee (receipt of which is hereby acknowledged), agrees:
Source: Item 23 — RECEIPTS (FDD pages 55–246)
What This Means (2025 FDD)
According to Deer Solution's 2025 Franchise Disclosure Document, the 'Assignor' is defined as the franchisee in the context of assigning digital media rights upon termination or expiration of the franchise agreement. The 'Assignee' is Deer Solution Franchising LLC, the franchisor. This assignment pertains to accounts, information, phone numbers, and digital media used by the franchisee during their operation of the Deer Solution business.
Upon termination or expiration of the Franchise Agreement, the franchisee (Assignor) agrees to transfer control of their digital media, accounts, and related information to Deer Solution (Assignee). This transfer is intended to be easily facilitated, with third parties authorized to rely on the assignment to ensure Deer Solution maintains control of the media. Deer Solution has sole discretion over the utilization of this assignment, and it is exclusively for their benefit.
It's important to note that this assignment does not imply the franchisee has any ownership rights to the digital media, and the terms of the Franchise Agreement take precedence. This arrangement ensures that Deer Solution maintains control over its brand's digital presence and customer communication channels, even after a franchise agreement ends. This is a fairly standard practice in franchising, as franchisors need to protect their brand and customer relationships.