What are 'Alternative Channels of Distribution' for a Deer Solution franchise?

According to the 2025 Deer Solution Franchise Disclosure Document, Alternative Channels of Distribution are defined as retail and/or wholesale sales and/or distribution outlets based on the world wide web, print catalogs, and mail order outlets. This definition clarifies the methods Deer Solution may use to reach customers outside of the traditional franchise model.

For a prospective franchisee, this means that Deer Solution retains the right to sell its services and products through online platforms, catalogs, or mail order, potentially competing with individual franchisees. While franchisees typically focus on building a local customer base through direct service applications, Deer Solution can leverage these alternative channels to expand its market reach.

It is important for potential franchisees to understand how these alternative channels might impact their business. While the FDD defines these channels, it does not specify the extent to which Deer Solution intends to utilize them or how sales generated through these channels might affect a franchisee's territory. Therefore, prospective franchisees should discuss with Deer Solution the company's strategy for alternative channels and how it will avoid potential conflicts with franchisees' territories.