What is the population range for each Additional Territory a Deck Medic franchisee may add?

According to Deck Medic's 2024 Franchise Disclosure Document, each additional territory a franchisee may acquire will include a population ranging from 400,000 to 600,000 people. The availability of additional territories is subject to Deck Medic's approval and the payment of additional initial franchise fees as outlined in Item 5 of the FDD.

This means that if a Deck Medic franchisee wants to expand their business beyond their initial operating territory, they can purchase additional territories from Deck Medic, provided they are available and the franchisee meets the necessary requirements. Each of these additional territories will be defined by a geographic area containing a population within the specified range.

The FDD specifies that the population count is determined in the aggregate, based on raw data, without considering demographics or age. This implies that Deck Medic focuses on the total number of people within a territory rather than specific characteristics of the population when defining territory size. This approach is fairly common in franchising, as it provides a straightforward metric for assessing market potential.

Prospective franchisees should consider the cost of acquiring additional territories, as well as the potential benefits of expanding their market reach. It's also important to note that the availability of additional territories is not guaranteed and is subject to Deck Medic's approval. Franchisees should discuss the process for acquiring additional territories and the criteria Deck Medic uses for approval during their due diligence.