How does Deck Medic determine the scope of an Operating Territory for a Deck Medic franchise?
Deck_Medic Franchise · 2024 FDDAnswer from 2024 FDD Document
r "Operating Territory").
Grant of Territory
The scope of your Operating Territory will vary from the scope and size of the operating territories of other franchisees in our System depending on local factors, and market conditions, and the number of Territories that you purchase at the time of singing your Franchise Agreement. A Territory, generally, will consist of a geographic area that includes a population ranging between 400,000 to 600,000 people. Subject to availability, our approval, and payment of additional Initial Franchise Fees identified in Item 5 of this Disclosure Document, you may add Additional Territories. Each Additional Territory will consist of a geographic area that includes a population ranging between 400,000 to 600,000 people. Population is determined in the aggregate and will be calculated based on raw data and without regard to demographics or age.
Relocation
Your right to relocate your Deck Medic Business and, thereby, your Operating Territory is not guaranteed and approval of a relocation request by you is completely at our discretion. We evaluate relocation requests on a caseby-case basis and consider factors such as operational history, the location of your Operating Territory, our expansion plans, and other factors that, at the time of a relocation request, are relevant to us.
Establishment of Additional Franchised Businesses
You do not have the right to establish additional Deck Medic Businesses.
Options and Rights of First Refusal to Acquire Additional Franchises
You are not granted any options, rights of first refusal, or similar rights to acquire additional franchises.
Territory Rights
You will not receive an exclusive territory. You may face competition from other franchisees, from outlets that we own, or from other channels of distribution or competitive brands that we control. However, during the term of the Franchise Agreement, provided that you are not in default of your obligations to us or our affiliates and except as to our Reserved Rights set forth below, we will not open and operate and we will not grant another franchisee the right to open and operate a Deck Medic Business within your Operating Territory.
We and our affiliates reserve to ourselves the exclusive right on any and all terms and conditions that we deem advisable and, without any compensation or consideration to you (Franchise Agreement, Article 2.D.), to engage in the following activities (our "Reserved Rights"): (a) operate and grant to others the right to develop and operate Deck Medic Businesses using the System and Licensed Marks outside your Operating Territory, as we deem appropriate and irrespective of the proximity to your Operating Territory; (b) acquire, merge with or otherwise affiliate with one or more businesses of any kind, including businesses that offer and sell products and services that are the same as, or similar to, your Deck Medic Business, and after such acquisition, merger or affiliation, to own and operate and to franchise or license others to own and operate and to continue to own and operate such businesses of any kind, even if such businesses offer and sell products and services that are the same as or similar to a the Franchised Business (but not utilizing the Licensed Marks) within your Operating Territory; (c) be acquired by or merge with or otherwise affiliate with one or more businesses of any kind, including businesses that offer and sell products and services that are the same as or similar to the Franchised Business, even if such business or businesses presently or, in the future, own and operate and franchise or license others to own and operate businesses that offer and sell products and services that are the same as or similar to your Deck Medic Business (but not utilizing the Licensed Marks) within your Operating Territory; (d) use the Licensed Marks and System to distribute the Approved Services and Products offered and sold by the Franchised Business or products and services similar to the Approved Services and Products offered and sold by the Franchised Business in alternative channels of distribution including the internet, catalog sales, telemarketing, or other direct marketing sales within or outside your Operating Territory; (e) use the Licensed Marks and System to offer, sell, and provide the Approved Services and Products offered and sold by the Franchised Business or products and services similar to the Approved Services and Products offered and sold by the Franchised Business on behalf of customers of local, regional, and/or national corporate accounts such as residential property owners, commercial property owners, and insurance companies (referred to as "Corporate Accounts") within or outside your Operating Territory; and (f) use the Licensed Marks
and System and to license others to use the Licensed Marks and System, to engage in all other activities not expressly prohibited by the Franchise Agreement.
Corporate Accounts Program
If we establish a Corporate Accounts Program where we engage in a contract or service agreement with a Corporate Account service provider, we will offer you the opportunity to participate in the program under the guidelines and rules that we develop from time to time and subject to the pricing criteria and requirements that we establish. You will have an option to refuse to participate in Corporate Accounts Programs, but if you do, you agree that we can service the Corporate Accounts in your territory or authorize others, including other franchisees, to perform work for the Corporate Accounts. All pricing and fees charged in connection with Corporate Accounts will be at rated negotiated and determined by us.
Source: Item 12 — TERRITORY (FDD pages 29–32)
What This Means (2024 FDD)
According to Deck Medic's 2024 Franchise Disclosure Document, the scope of an Operating Territory granted to a franchisee is not uniform and can vary depending on several factors. These factors include local market conditions and the number of territories a franchisee purchases when signing the Franchise Agreement. Generally, a Deck Medic territory will consist of a geographic area with a population ranging from 400,000 to 600,000 people. The population calculation is based on raw data without considering demographics or age.
A prospective Deck Medic franchisee should note that the territory granted is not exclusive. Franchisees may face competition from other franchisees, outlets owned by Deck Medic, or other channels of distribution or competitive brands controlled by Deck Medic. However, Deck Medic states that during the term of the Franchise Agreement, provided the franchisee is not in default, Deck Medic will not open or grant another franchisee the right to open a Deck Medic Business within the franchisee's Operating Territory.
Deck Medic retains specific rights, including the right to operate or franchise Deck Medic Businesses outside the franchisee's Operating Territory, regardless of proximity. They also reserve the right to engage in business activities, such as mergers or acquisitions, even if those businesses offer similar services within the franchisee's territory, as long as they do not use Deck Medic's Licensed Marks. Deck Medic also reserves the right to use alternative channels of distribution, such as the internet or telemarketing, to make sales within the franchisee's territory.
A Deck Medic franchisee must operate their Deck Medic Business and provide services exclusively within their assigned Operating Territory and target their marketing efforts accordingly. Direct solicitation of customers outside the territory is prohibited. However, with written approval from Deck Medic, franchisees may provide services in an "Open Area," defined as a geographic area within a 10-mile radius of their Operating Territory that is not already assigned to another franchisee.