Who are Shadow Fox Consulting and Chil Consulting in relation to Coffee News?
Coffee_News Franchise · 2025 FDDAnswer from 2025 FDD Document
eeds to publishers.
In or around January of 2021, we entered into a service agreement with Chil Consulting, a Canadian corporation, to provide Coffee News Online related services enabling Coffee News franchisees to publish a digital version of the Coffee News Publication. On January 1, 2022, we entered into a similar type agreement with Shadow Fox Consulting. Coffee News® online will retain many of the same features as the hard copy format used worldwide, but with enhanced features, making Coffee News® more accessible to readers, offering greater marketing opportunities, and generating additional advertising revenue from existing advertisers as well as restaurants at a modest cost. To enroll in the Coffee News Online feature, there are currently two (2) options: Basic and Premium, as outlined in Section 4 of the Coffee News Franchise Agreement.
We have no parents. Neither we nor 2703203 Manitoba, Inc. have ever offered franchise in any other line of business. Our company was incorporated under the name of Ergonomic Consulting Services, Inc. on January 27, 1994 and operated under a d/b/a of Coffee News. Effective on May 25, 2004, our name was changed to Coffee News USA, Inc. d/b/a Coffee News. This was a simple name change and all other aspects of our company remain unchanged.
Other than laws or regulations that apply to businesses generally, we know of no regulations specific to this industry which may affect the operation of your franchise.
ITEM 2
BUSINESS EXPERIENCE
President: William A. Buckley
William A. Buckley, the President and Director of Coffee News USA, Inc., has over 59 years of experience in the finance and marketing businesses. He has served in this position with Coffee News USA, Inc. since the company was formed in 1994 and began offering franchise for sale in 1996. In 2008, Mr. Buckley purchased 2703203 Manitoba, Inc. in Winnipeg, Manitoba and serves as President of that company. The International Franchise Association (IFA) has awarded Mr. Buckley a certificate of achievement as a Certified Franchise Executive (CFE).
ITEM 3
LITIGATION
No litigation is required to be disclosed in this Item.
ITEM 4
BANKRUPTCY
No bankruptcies are required to be disclosed in this Item.
Source: Item 8 — Restrictions on Sources of Products and Services (FDD pages 14–15)
What This Means (2025 FDD)
According to Coffee News's 2025 Franchise Disclosure Document, Chil Consulting and Shadow Fox Consulting are third-party contractors that provide Coffee News Online services. In January 2021, Coffee News began offering Coffee News Online as a service from Chil Consulting, located in Ontario, Canada. A similar online service from Shadow Fox Consulting in Valdosta, GA, was offered beginning January 1, 2022.
Coffee News franchisees have the option to publish a digital format of the periodical, known as Coffee News Online. A one-time enrollment fee of $100 is paid to Chil Consulting and $75 to Shadow Fox Consulting upon enrollment for these services.
Additionally, Coffee News offers two online service options: Basic and Premium. The Premium Service, in addition to the Basic Service, includes email marketing services provided by Chil Consulting and/or Shadow Fox Consulting. Franchisees provide the email content to these contractors, who then manage the email marketing to the franchisee's contacts. The Coffee News Online related services must be purchased from either Shadow Fox Consulting or Chil Consulting through Coffee News.