What is the population range that Coffee News considers optimal for a territory?
Coffee_News Franchise · 2025 FDDAnswer from 2025 FDD Document
Prior to purchasing any territories and to signing an agreement with us and to paying the Initial franchise fees, you and we will agree on the boundaries of your exclusive distribution territory that will optimally have a population of 25,000 to 50,000 total and 25 to 40 active restaurants (Franchise Agreement Section 1.1). Since no territory may overlap another, we will research the territory that you wish to service to determine if all or part of it is currently serviced by us or any of our franchises. We usually approve an area where you wish to publish if it does not overlap another where an existing publisher operates. We will also research population and commerce figures to determine the number of people and the number of restaurants that are contained within the proposed territory. This population/restaurant guideline is based on discussions with existing franchises in the U.S. and Canada and considers information from our 5 company-owned franchises. Upon signing the franchise agreement, you will have exclusive rights to distribute your editions of Coffee News within the agreed territory. It is important to note that you may solicit and accept advertisements from any source inside or outside your territory since the agreement limits only your distribution rights.
Source: Item 11 — Franchisor's Assistance, Advertising, Computer Systems, and Training (FDD pages 17–21)
What This Means (2025 FDD)
According to the 2025 Coffee News Franchise Disclosure Document, the franchisor targets a specific population range when defining exclusive territories. Prior to signing an agreement and paying initial franchise fees, Coffee News will agree with the franchisee on the boundaries of their exclusive distribution territory.
The optimal territory size for a Coffee News franchise is designed to contain a population of 25,000 to 50,000 people and 25 to 40 active restaurants. Coffee News will research the territory to ensure it does not overlap with existing franchises and to verify the population and number of restaurants within the proposed area.
This guideline is informed by discussions with current Coffee News franchisees in the U.S. and Canada, as well as data from their five company-owned franchises. Franchisees have the right to solicit and accept advertisements from any source, whether inside or outside their territory, as the agreement only restricts distribution rights.