How many sponsorship ads are provided for each week's Coffee News online edition?

According to the 2025 Coffee News Franchise Disclosure Document, each week's online edition includes one sponsorship ad as part of the basic service. This is in addition to the up to 40 single ad spaces available for sale. These single ad spaces are 400 x 300 pixels, and double ads (400 x 600 pixels) are also available and count as two ads. All ads rotate weekly.

For a Coffee News franchisee, this means that they can offer one prominent sponsorship ad each week to a local business, alongside the other available ad slots. This provides a guaranteed advertising spot, potentially commanding a higher price. The franchisee is responsible for selling the ad spaces and uploading the advertisements into the online system.

The availability of a sponsorship ad, along with numerous other ad spaces, allows the franchisee to generate revenue through advertising sales. The online edition mirrors the hard copy format but with enhanced features, offering greater marketing opportunities for advertisers. The franchisee needs to consider the pricing strategy for the sponsorship ad and the other ad spaces to maximize revenue potential.

It's important to note that the franchisee is responsible for uploading all advertisements and "What's Happening" events content into the online feature system. While Coffee News provides the layout and support services, the franchisee plays a crucial role in managing the content and advertising for their local online edition.