What is the cost for restaurants to advertise on Coffee News Online?
Coffee_News Franchise · 2025 FDDAnswer from 2025 FDD Document
e initial payment of the training fees referenced in Paragraph 10 hereof, Franchisee agrees that it shall use the printing services of Coffee News Printing, LLC during the term of the loan.
4.5 Coffee News Online Services. In addition to the hardcopy Periodical related services, we are proud to announce the release of Coffee News® Online, a new digital companion to our print publication. Coffee News® online will retain many of the same features as the hard copy format used worldwide, but with enhanced features, making Coffee News® more accessible to readers, offering greater marketing opportunities, and generating additional advertising revenue from existing advertisersas well as restaurants at a modest cost. To enroll the Coffee News® Online feature, there are currently two (2) options for enrollment:
4.5.1. Basic service:
- 4.5.1.1 Provides the layout of current content, submitted ads and What's Happening events dated and posted for each Monday for publishers to send to their contacts each week.
- 4.5.1.2. Dedicated URL for your online edition (i.e. www.coffeenewsonline.com/ME/Bangor). All online editions can be found via a dropdown menu from the main site.
- 4.5.1.3 Provides up to 40 single (400 x 300 pixel) ad spaces for sale from all industries including restaurants. Double ads (400 x 600 pixel) are also available to sell (and are counted as 2 ads). All ads rotate weekly.
- 4.5.1.4. Ads are mobile responsive and clickable, linking directly to the advertiser's web, email or phone contact information.
- 4.5.1.5. Provides 1 sponsorship ad for each week's online edition.
- 4.5.1.6.
Source: Item 23 — Receipts (FDD pages 36–118)
What This Means (2025 FDD)
According to the 2025 Coffee News Franchise Disclosure Document, the cost for restaurants to advertise on Coffee News Online is not explicitly detailed. However, the document does outline the availability of ad spaces for sale from all industries, including restaurants, within the Coffee News Online Basic service.
The Basic service provides up to 40 single ad spaces (400 x 300 pixels) and also offers double ads (400 x 600 pixels) which count as two ad spaces. These ads rotate weekly and are mobile responsive, linking directly to the advertiser's web, email, or phone contact information. The franchisee is responsible for uploading all advertisements into the online feature system.
While the FDD mentions that Coffee News Online will generate additional advertising revenue from existing advertisers as well as restaurants at a modest cost, it does not specify the exact rates restaurants would pay for these ad spaces. A prospective franchisee should inquire with Coffee News about the specific advertising rates and strategies for attracting restaurant advertisers to Coffee News Online.