Does Coffee News allow franchisees to post personal opinions that can be construed as judgmental?
Coffee_News Franchise · 2025 FDDAnswer from 2025 FDD Document
- i. Do not give a personal opinion that can be construed as judgmental. Do not talk about politics or religion. Stay away from causes.
Source: Item 23 — Receipts (FDD pages 36–118)
What This Means (2025 FDD)
According to Coffee News's 2025 Franchise Disclosure Document, franchisees are not allowed to post personal opinions that could be seen as judgmental. The Social Media Policy explicitly states this restriction, along with a prohibition on discussing politics, religion, or promoting specific causes. This policy is in place to protect the Coffee News brand and ensure franchisees make appropriate decisions in their online interactions. Franchisees are responsible for the content they post and must comply with all applicable laws and regulations. Coffee News also reserves the right to monitor franchisees' social media use and remove any content that violates the policy or is inconsistent with the brand's image. Franchisees are also required to include disclaimers indicating that their views do not necessarily reflect those of Coffee News. This policy aims to maintain a consistent and professional brand image across all franchisee social media activities. Franchisees are encouraged to be professional, responsible, honest, credible, and respectful in their online communications. They should also be mindful that their posts are permanent and reflect on the Coffee News brand. If there is any uncertainty about whether a post is appropriate, franchisees are advised not to post it. Franchisees are also expected to share any praise or criticism about Coffee News that they find online with the franchisor.