According to the Coffee News FDD excerpt, who is the Franchisor for Coffee News?
Coffee_News Franchise · 2025 FDDAnswer from 2025 FDD Document
Nothing in this Agreement shall be construed as an assignment or grant to Franchisee of any right, title or interest in or to the "Coffee News" name or Format, it being understood that all rights relating hereto are reserved by 2703203 Manitoba Inc., a corporation of the Province of Manitoba, Canada and Franchisor except for this license to use the "Coffee News" name and Format only as specifically and expressly provided in this Agreement. Furthermore, nothing in this Agreement shall be construed as an assignment, grant or
license to Franchisee of any right, title or interest in any trade names, service marks, trade symbols, emblems, signs, slogans or insignia not designated by this Agreement as licensed to Franchisee, which may be developed by Franchisor for use with other franchisees. Franchisee recognizes the great value of the goodwill associated with the "Coffee News" name and Format and acknowledges that the name and rights therein and goodwill pertaining thereto belong to Franchisor and 2703203 Manitoba Inc. Franchisee hereby agrees that every use of the "Coffee News" name and Format shall inure to the benefit of Franchisor and 2703203 Manitoba Inc. and that Franchisee shall not at any time acquire any rights in such name. Franchisee agrees that it will not, while this Agreement is in effect or thereafter, attack the title or any rights of Franchisor or 2703203 Manitoba Inc. in and to the "Coffee News" name or Format or attack the validity of this license of the use of such name or Format or do anything which would jeopardize or diminish Franchisor's rights to or the value of such name.
Source: Item 23 — Receipts (FDD pages 36–118)
What This Means (2025 FDD)
According to the 2025 Coffee News Franchise Disclosure Document, the franchisor for the Coffee News franchise is 2703203 Manitoba Inc., a corporation in the Province of Manitoba, Canada. However, the agreement specifies that all rights related to the Coffee News name and format are reserved by both 2703203 Manitoba Inc. and the Franchisor, except for the license granted to the franchisee to use the Coffee News name and format as outlined in the agreement.
This means that while franchisees are granted the right to operate under the Coffee News brand, they do not own the brand itself. The goodwill associated with the Coffee News name and format belongs to both 2703203 Manitoba Inc. and the Franchisor, ensuring that the benefits of the brand's reputation inure to them.
As a franchisee, you acknowledge the value of the Coffee News name and agree not to take any actions that could harm the rights or value associated with the brand. This includes refraining from attacking the title or rights of the Franchisor or 2703203 Manitoba Inc. to the Coffee News name or format, both during the term of the agreement and afterward.