What is the registration number for the Cinnaholic trademark that was registered on October 31, 2017?

According to Cinnaholic's 2025 Franchise Disclosure Document, the registration number for the Cinnaholic trademark, registered on October 31, 2017, is 5323539. This registration is held by Cinnaholic Franchising, LLC. Cinnaholic also has other trademark registration numbers including 6567228 and 6567223 both registered on November 23, 2021.

Having a registered trademark is crucial for Cinnaholic as it grants them exclusive rights to use the brand name and logo in connection with their goods and services. This protection prevents other businesses from using similar names or logos that could confuse customers or dilute the brand's identity. For a franchisee, this means they are operating under a legally protected brand, which can provide a competitive advantage and assurance of brand recognition.

The FDD also states that Cinnaholic intends to file affidavits of use, affidavits of incontestability, and renewals when due for their marks. This indicates that Cinnaholic is proactive in maintaining and protecting its trademarks, which benefits franchisees by ensuring the continued strength and legal standing of the brand. Franchisees are obligated to use the trademarks correctly, as outlined in the Franchise Agreement and Operations Manual, and must notify Cinnaholic of any unauthorized use or infringement of the marks.

Overall, the detailed information about Cinnaholic's trademarks in the FDD is a positive sign for potential franchisees. It demonstrates that Cinnaholic values its brand and takes the necessary steps to protect it, which ultimately supports the success and longevity of the franchise system.