For a Cinnaholic franchise, if purchasing an existing bakery, what is the timeframe relative to the transfer of the bakery during which the grand opening promotion must occur?
Cinnaholic Franchise · 2025 FDDAnswer from 2025 FDD Document
anchisor with respect to all social media and digital marketing. Franchisee must grant Franchisor access to all Social Media Accounts including submitting passwords and login identifiers of social media accounts to Franchisor, within five (5) days of setting up any such account or changing any passwords or login identifiers
11. ADVERTISING
11.1. Grand Opening. Franchisee, at its sole expense, must develop and implement a grand opening promotion approved by Franchisor to introduce or (if Franchisee is purchasing an existing Bakery) to re-introduce the Bakery to the public during the period that is 30 days prior and 60 days after the opening of the Bakery or 60 days after the transfer of the Bakery (if Franchisee is purchasing an existing Bakery). Franchisee is required to spend a minimum of $5,000 for the grand opening promotion. $1,500 to $2,000 (of the $5,000) must be spent on a public relations vendor of our choice or approval. To the extent Franchisor has developed or approved marketing or advertising programs and materials for the Bakery's grand opening, Franchisee must use such programs and materials. Part of Franchisee's grand opening promotion will include obtaining pre and/or post opening coaching by a vendor designated by Franchisor and the
Source: Item 22 — CONTRACTS (FDD pages 61–62)
What This Means (2025 FDD)
According to Cinnaholic's 2025 Franchise Disclosure Document, if a franchisee is purchasing an existing Cinnaholic bakery, they must re-introduce the bakery to the public with a grand opening promotion. This promotion needs to occur within 60 days after the transfer of the bakery.
The franchisee is responsible for the expenses associated with the grand opening promotion, and Cinnaholic requires a minimum spend of $5,000 on the promotion. A portion of this budget, specifically $1,500 to $2,000, must be allocated to a public relations vendor that Cinnaholic approves or designates.
Cinnaholic also mandates that franchisees use any marketing or advertising programs and materials that Cinnaholic has developed or approved for the grand opening. Additionally, franchisees must obtain pre- and/or post-opening coaching from a vendor designated by Cinnaholic, and the cost of this coaching counts toward the required grand opening promotion expenditures. Franchisees must follow Cinnaholic's instructions for the grand opening process.