If a Churchs Chicken co-branded facility has two drive-thru windows, what is each window dedicated to?
Churchs_Chicken Franchise · 2025 FDDAnswer from 2025 FDD Document
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- The following new Subsection 10.G.(3) is added to the end of Section 10.G.:
- (3) If the Facility has two drive-thru windows, one will be dedicated to the Franchised Restaurant and one will be dedicated to service of products related to the Co-Branded Business. If the Facility has only one drive thru then it will be dedicated to the Franchised Restaurant. No products of the Co-Branded Business may be delivered to customers through the drive-thru window dedicated to the Franchised Business.
Source: Item 22 — CONTRACTS (FDD pages 67–68)
What This Means (2025 FDD)
According to Churchs Chicken's 2025 Franchise Disclosure Document, if a co-branded facility includes two drive-thru windows, one window must be dedicated to the Churchs Chicken franchise, while the other is dedicated to the co-branded business operating at the same location. The agreement explicitly prohibits serving any products from the co-branded business through the Churchs Chicken drive-thru window.
This stipulation ensures clear separation and prevents confusion between the Churchs Chicken brand and the co-branded business. It helps maintain the integrity of the Churchs Chicken brand and menu, as customers using the designated drive-thru window will only receive Churchs Chicken products. This separation also aids in accurate sales tracking, as the point-of-sale system must differentiate between sales from each business.
For a prospective franchisee, this requirement means carefully managing drive-thru operations to adhere to the brand standards. Franchisees need to ensure that employees are well-trained to direct customers to the correct window based on their order. This may require additional signage and staff training to prevent operational inefficiencies and customer dissatisfaction. The franchisee must also ensure their point-of-sale system can accurately separate sales between the Churchs Chicken and co-branded businesses.
This condition is part of the broader effort to maintain brand consistency and operational clarity within co-branded Churchs Chicken locations. By clearly defining the use of each drive-thru window, Churchs Chicken aims to minimize potential conflicts and ensure that the quality and service associated with the brand are upheld, even in co-branded environments.